You’re just a lawyer, standing in front of a distracted audience, trying to retain their attention and earn their business. Your navigation could seal the deal—or not. Multi-device website design can be tricky. A thoughtful navigation strategy will keep your online visitors focused and satisfied, increasing inquiries and conversions. When your strategy is flawed, your…
DIY platforms like Wix and SquareSpace allow you to build an online presence in hours—but there’s a catch. While DIY websites are appealing upfront due to their affordability and ease, lawyers need to know that they come with serious limitations that can hold a firm back. These platforms often fail where it matters most: SEO,…
With your law firm’s website, ownership is not just a technical detail—it’s critical to your long-term success. And it’s the easiest mistake to make, if you’re rushing to launch. Many attorneys start with proprietary platforms like Wix or GoDaddy because they’re easy and affordable. But here’s the reality: relying on these platforms is like leasing…
‘Tis the season for website updates! The holiday season can be a whirlwind, but it’s also a prime opportunity for law firms to connect with current and prospective clients. Your website plays a pivotal role in navigating seasonal inquiries, setting expectations around office hours, and preparing your team for restful downtime while driving new leads….
Redesigning your law firm’s website is a high-stakes project that will either elevate your brand or hurt your reputation. You know that a site should attract clients, rank well on Google and reflect your expertise. But did you know that one wrong move could lead to lost traffic, frustrated prospects or even a dip in…
The job market is evolving, as are the habits of job seekers. It’s now increasingly common for small law firms to have a Careers page just like Am Law 100 and 200 firms, even if you’re not actively hiring. A well-designed Career page helps you passively recruit while showcasing your firm’s culture. Without one, you…
It’s not you, it’s your website! The first impression is still the best bellwether of booking, and even the most wonderful lawyers face problems retaining interest online because of their websites. If you want to keep your hard-earned traffic, you need to avoid these 10 common mistakes that make people leave your site and go…
