Demonstrating Accessibility

Your clients expect convenience, and if your law firm doesn’t deliver, they’ll move on to one that does. You already know being accessible is non-negotiable—but are you showing it on your website?  Try some subtle ways to demonstrate your availability without blasting it on every page. For instance, you can advertise your client portal, showcase…

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Schema for Law Firms

If you’re a law firm fighting to improve your search engine click-through rates in a competitive market, you need to know about schema. While a bit tricky to implement if you’re not a coder, the rewards of schema are straightforward and powerful. Schema is structured data that tells search engines what you’re all about. It’s…

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Setting the Stage for Digital Success in 2025: 5 Things Every Firm Should Be Doing 

The world is changing quickly, and law firms that don’t adapt risk falling behind. In 2025, law firm websites need to do more to stay competitive. Your potential clients’ expectations are sky-high. They want seamless online experiences, quick responses, and a persuasive digital presence. A neglected website or slow intake process could derail business.  So,…

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Open compass on table

Navigation Gone Wrong: Top Mistakes That Might Be Hurting Conversions

You’re just a lawyer, standing in front of a distracted audience, trying to retain their attention and earn their business. Your navigation could seal the deal—or not. Multi-device website design can be tricky. A thoughtful navigation strategy will keep your online visitors focused and satisfied, increasing inquiries and conversions. When your strategy is flawed, your…

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DIY Websites and SEO—Yay or Nay?

DIY platforms like Wix and SquareSpace allow you to build an online presence in hours—but there’s a catch. While DIY websites are appealing upfront due to their affordability and ease, lawyers need to know that they come with serious limitations that can hold a firm back. These platforms often fail where it matters most: SEO,…

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