Plugins are like accessories—and Coco Chanel said it best: “Before you leave the house, look in the mirror and remove one accessory.” Your website will work best with simplicity and intentionality. We love plugins because they add features without requiring bulky or tricky custom code. But the danger zone is very real. Look, we love…
Many firms are afraid to move their websites because they’ve been warned they might lose their rankings. When done correctly, it shouldn’t be a long-term problem. The truth is that your website host does have an impact on your rankings. But switching hosts—as a thoughtful, strategic business choice—should be a net positive for your law…
Your clients expect convenience, and if your law firm doesn’t deliver, they’ll move on to one that does. You already know being accessible is non-negotiable—but are you showing it on your website? Try some subtle ways to demonstrate your availability without blasting it on every page. For instance, you can advertise your client portal, showcase…
Ever wondered about that nifty Google Map Pack that magically pops up when you’re hunting for your next taco joint or the closest grocery store? You know the one that lists three local gems and pins them on a map? Well, it’s a game-changer when it comes to local search for law firms, too.
If you’re a law firm fighting to improve your search engine click-through rates in a competitive market, you need to know about schema. While a bit tricky to implement if you’re not a coder, the rewards of schema are straightforward and powerful. Schema is structured data that tells search engines what you’re all about. It’s…
Fonts can make or break a legal website’s usability. Are your readers squinting at tiny text or struggling with awkward layouts? Poor font choices can undermine your credibility and drive potential clients away. Below, we cover fundamental guidelines on how you can use fonts effectively on your website, including tips on text size, line width…
The world is changing quickly, and law firms that don’t adapt risk falling behind. In 2025, law firm websites need to do more to stay competitive. Your potential clients’ expectations are sky-high. They want seamless online experiences, quick responses, and a persuasive digital presence. A neglected website or slow intake process could derail business. So,…
