If you’re a lawyer trying to stand out, getting good at public speaking is like having a secret weapon. Sharing knowledge person-to-person is a powerful way to get your name out there, especially for solo practices or small firms. It’s also a great way to get an edge on your competitors who are drowning in…
5 Dead Giveaways That Your Website Is Outdated
Yes, your audience is noticing that outdated copyright year in your footer. While you might order pizza from a website that’s straight out of 2005, you probably wouldn’t trust a lawyer with a site like Saul Goodman’s. Many firms are guilty of these blatantly outdated mistakes, despite how obvious they are. But it’s 2024 and…
Migrating Content to Your New Website
Embarking on a website migration can feel like navigating a legal case. The stakes are high, and every decision counts. When transitioning to a new website, one of the critical decisions firms face is what content to migrate from their old site. While it may seem straightforward, this process requires careful analysis and consideration. We…
Badges and Credibility
Your website is supposed to help you demonstrate credibility and trustworthiness to potential clients. Badges are like gold star stickers, right? The more the better? Nope, sorry.
Attorney Headshot Dos and Don’ts
Budding barrister or seasoned virtuoso? Either way, presentation is paramount. But what makes a great headshot?
Website Forms That Drive Conversions
Website forms are often overlooked in the design process, yet they’re key to turning visitors into clients. For lawyers, contact forms are vital tools for growth.
Best Practices for FAQ Pages
A well-crafted FAQ page can help your firm stand out when attention spans are short and information is abundant. But what questions should you include?
Website Security Checklist
Cybersecurity is part of your firm’s reputation—and you might be at serious risk of attack. Law firms deal with sensitive data, so it’s extremely important to protect your online presence at every step.
Location Page Design: Content and Style Tips
Whether you’re revamping your page or creating a Location page from scratch, remember that your goal is to instill confidence in a prospect. So don’t clutter the road to your office with distractions or make them guess what they’ll discover when they arrive.
Video Content Falling Flat? Tips to Turn It Around
Videos are a powerful way to connect with potential clients. However, we hear from a lot of lawyers that video marketing takes too much effort and it doesn’t yield results.